United Rentals & SoldierStrong Give ‘Suit Up’ a New Meaning for Injured Veterans

As a child of the 80s, do you know how I feel about the current state of technology?

Lied to.


Left behind.

The Jetsons promised me condos in the clouds, automated mornings complete with assisted dressing, and a Rosie the Robot to clean my house. Oh, and don’t forget the flying car that folds into a suitcase.

Doc and Marty promised me a hoverboard and the ability to time travel when I hit speeds of 88
miles per hour.

And the Bionic Woman and Million Dollar Man promised me that technology would make me “better, faster, stronger” complete with killer sound effects to accompany my every move.

All I’ve got is a timer on my coffee maker, a robot vacuum cleaner that terrorizes my dog, and a car that might be fly, but definitely does not fly. Okay, it’s not fly either.

It’s a van, people.

A. Van.

Even though technology didn’t keep up with my vision of what I thought 21st century living would look like, as a military family, it’s fair to say that even though we have a long way to go, technology is changing the lives of military families every day.

Information technology has made communicating with our families spread far and wide exponentially easier than 10, 20, or 30 years ago and advances in engineering are constantly evolving to find new ways to keep our troops safer in the field and in combat.

But some of the most amazing advances in technology are those that have developed in the medical field as a response to the needs of our injured Veterans as they return home from the battlefield, like the SoldierSuit.

United Rentals’ Turns for Troops Initiative helps Injured Veterans to Suit Up with SoldierStrong

Apparently, bionic suits are actually a thing and they are changing the lives of combat-injured veterans across our nation thanks to partnerships between corporations and nonprofit organizations like United Rentals and SoldierStrong.

United Rentals is no stranger to supporting the veteran community. Veterans make up 13% of their workforce and their Military Skills Translator Tool helps qualified veterans make sense of their military training to increase their marketability during recruitment and hiring.

So what does this have to do with my disappointment in 21st century technology?


See?! Isn’t that amazing?

Take that Bionic Woman and Million Dollar Man, am I right?!

United Rentals is a big supporter of SoldierStrong and the SoldierSuit program, and now they’re donating $50 to SoldierStrong every time Graham Rahal completes one lap during races this season. Their goal is to raise up to $100,000!

For every $50 donated, SoldierStrong is able to provide one day of rehabilitative mobility to an injured veteran using the amazing SoldierSuit!

Here’s where you come in.

How You Can Help Injured Veterans Suit Up with United Rentals and SoldierSuit


Donate to the Cause:
Whether you have cash or an old cell phone, tablet, laptop or iPod lying around, you can donate in support of Turns for Troops here: https://goo.gl/UEucmi

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This is a sponsored conversation written by me on behalf of United Rentals. The opinions and text are all mine.


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